Sixty presents the first Miss Sixty Smartphone

SIXTY presents its first MISS SIXTY Smartphone: Miss Sixty Mobile MSX10
After the debut in the mobile communications market last year, the company renews its partnership with Alcatel mobile phones and presents the first Miss Sixty branded smartphone.

The new MSX10 Miss Sixty smartphone combines technology with fun and design: Alcatel mobile phones developed a new mobile concept for Miss Sixty, interpreting the brand’s original femininity and absolutely original essence, young, sensual and at once ironic.
Glam details and round-shaped, these ultra feminine details elegantly evoke the colours inspired by the trend of the forthcoming 09 10 FW season. Bold colours like black and white are matched with softer shades like pink as if to underline the disrespectful yet sensual character of Miss Sixty women. 

The phone’s technical features range from business functions like mail management, qwerty keypad and conference call, to more fun&leisure functions to communicate with friends through the main social networks and instant messaging systems.

The 2.4 inch display with 65000 colours features Touch technology and scrolling to the top to access the keyboard when necessary. The feminine and glam allure of the new smartphone – with 2 megapixel camera, MP3 players, FM radio and Bluetooth 2.0 technology – is underlined by a matelassè-effect cover with ton-sur-ton Miss Sixty logo customisations.  

Presented on preview at the Mobile World Congress in Barcellona from 15th to 18th February, the new Miss Sixty Mobile MSX10 will be distributed as of May 2010 in a special packaging at the price of 99.00 euro. A special leather phone-holder pouch, coordinated with the colour of the chosen model, will also be available.


Sixty Spa
66013 Chieti (CH)
Via Erasmo Piaggio, 35
Tel. +39 0871 5891
Fax +39 0871 562496