| September 2011: MISSSIXTY.COM shows the sneak preview of Miss Sixty FW11-12 new commercial video, fully inspired by a sexy-bohemian 1970s mood.
The video features once again Belen Rodriguez, who resumes her co-operation with the Sixty group’s brand in the role of a beautiful diva. The focus is on the sanctioning of NEW 70 denim, the “Joopy” jeans, as an historical creative asset of Miss Sixty, no longer with a solely second-skin silhouette, but valorized by a glam style inspired by the 1970s.
The showgirl is shown as a star, who wears flared jeans with a ribbed piqué top and a slim-cut eco-fur coat, enhancing the hippy-chic stile with her sexy and feminine silhouette. The claim “the denim Star!” stresses the evoking power of both players – Belen and the jeans – both signed Miss Sixty.
The commercial video is available on www.misssixty.com, on Miss Sixty You Tube Channel www.youtube.com/misssixtytube and there is a link on the main Facebook fanpage of the brand.